The intern will assist the digital team in strategizing and executing marketing campaigns across social, paid, and email platforms. Responsibilities include managing content calendars, analyzing performance data, and updating client digital properties.
Requirements overview
Candidates must be currently enrolled as full-time college students or recent graduates and able to work from the NYC office. Proficiency in Microsoft Office, Google Suite, and strong communication skills are required.
Key skills
Digital MarketingSocial Media ManagementContent CalendarsData AnalysisMarket ResearchMicrosoft OfficeGoogle SuitePhotoshopWordPressEmail MarketingCommunication SkillsStrategic PlanningE-commerceMobile App ManagementDetail Oriented
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Roc Nation
As the world’s preeminent entertainment company, Roc Nation is known for its unmatched ability to create and foster careers and brands, collaborating with and supporting globally celebrated musicians and athletes, producers, songwriters, recording artists, actors, and media personalities. Roc Nation has reimagined and revolutionized the entertainment industry since 2008, when it was co-founded by acclaimed rapper and music producer JAY-Z, along with Desiree Perez, Jay Brown, Juan Perez, and Tyran “Ty Ty” Smith. Redefining every facet of the entertainment spectrum, the company forges massive partnerships with experts in artist management, technology, fashion, and philanthropy to offer an all-encompassing range of services and capabilities. Roc Nation’s top artists include Alicia Keys, Lil Uzi Vert, Big Sean, Rihanna, Christina Aguilera, Megan Thee Stallion, and J Balvin.
Roc Nation Sports
Launched in the spring of 2013, Roc Nation Sports elevates the careers of athletes on and off the field. Focusing on cultivating career longevity, Roc Nation Sports services include full conceptualization and execution of marketing and endorsement deals, collaboration on community outreach and philanthropic endeavors, media relations, and brand strategy. Roc Nation Sports represents premier athletes such as Skylar Diggins, LaMelo Ball, Kevin De Bruyne, Robinson Canó, and Jaire Alexander.
Team Roc
Team Roc is the philanthropic arm of Roc Nation through which the company executes its unwavering commitment to creating a positive impact in global communities. Team Roc works to enact meaningful change by advancing initiatives on education, emergency relief, community goodwill, criminal justice, and health and wellness. Since its establishment in 2018, Team Roc has assisted more than 5.17 million individuals, in addition to investing over $82 million in societal impact.
Job Summary:
Title: Digital Marketing & Strategy Intern (Paid)
Location: New York, NY (In-office, 5 days a week)
Average hours: Up to 30 hours per week
The Role:
Roc Nation is seeking an intern in our Digital Marketing department to assist in all facets of our digital marketing services. You will have the opportunity to work with some of the most successful artists in the entertainment industry, and to work with emerging digital music and entertainment technologies. Interns will work closely with our experienced digital team to deliver best-in-class services while gaining first-hand knowledge of the digital marketing sphere at the highest level.
Areas you will be learning about:
How the digital team strategizes and executes campaigns for clients across the roster
How to construct client digital content calendars
How to build digital marketing strategies for clients (across social, paid, email, etc.)
How to analyze and report on performance pertaining to marketing activations across all digital platforms
How to use analysis and reporting to gather recommendations to drive client business
How to conduct competitive market research in order to assist the team in keeping track of new trends within the music and digital sphere
Understand client pitch strategies and can contribute as needed
How to make updates to client website, e-commerce, mobile app, and social properties when needed
How to properly update social properties and create digital assets for clients
Qualifications:
Must be able to work out of NYC office for the Fall semester
Must be currently enrolled as a full-time college student working towards your Associate’s, Bachelor’s or Masters degree or recent graduate
Extremely detail oriented and organized
Proficient understanding of social media and the digital marketing landscape
Proficient in Microsoft Office (Powerpoint and Excel) and Google Suite
Self-starter who can complete tasks with minimal supervision
Very strong written & communication skills
Works well in a dynamic, collaborative team environment
Works well with tight & strict deadlines
Easily adjusts to shifting priorities
Trustworthy with sensitive information
Experience with Photoshop, WordPress, and Email Marketing (Mailchimp) is a plus
Exceptional computer, written and verbal communication skills
Bilingual proficiency is a plus but is not a requirement
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Roc Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Roc Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Roc Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek.
Any applicant who requires an accommodation in order to perform the essential functions of the job should contact an HR Representative to request the opportunity to participate in a timely interactive process. Roc Nation will also provide reasonable religious accommodations on a case-by-case basis.
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The expected compensation for this position in NYC is:
$17.00 USD Hourly
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.