Description
Description
Department: Sales
Reports To: Sales Manager
FLSA Status: Full-Time, Non-Exempt
Compensation: Base pay + commission
Location: Functional Medicine of Idaho, Eagle, Meridian, Boise
Position Summary
The Junior Sales Associate supports the growth of Functional Medicine of Idaho (FMI) by helping prospective and existing patients understand and enroll in Wellness Packages and Functional Care Plans that align with their health goals and care needs.
This is an entry-level sales position focused on building relationships, educating prospective patients on FMI's offerings, following up with leads, and helping patients navigate their options with confidence. The Junior Sales Associate works closely with providers, Care Coordinators, Marketing, and Operations to ensure a smooth transition from initial interest through enrollment and onboarding.
Success in this role requires strong communication, consistent follow-through, comfort discussing pricing and financial commitments, and a genuine interest in helping patients understand the value of functional and wellness-based care.
Key Responsibilities
Patient Sales & Enrollment
Educate prospective and existing patients on FMI's Wellness Packages and Functional Care Plans
Conduct sales consultations to understand patient needs, goals, and interests and clearly explain appropriate program options.
Guide interested patients through pricing, program benefits, enrollment, and next steps.
Follow up consistently with prospective patients who are considering a program or care plan.
Work toward established individual sales, enrollment, and conversion goals.
Identify opportunities to connect existing patients with additional FMI programs or services when appropriate.
Maintain a consultative, patient-centered approach without making clinical recommendations or guarantees regarding outcomes.
Lead Management & Follow-Up
Respond promptly and professionally to assigned inbound leads and patient inquiries.
Conduct outbound follow-up through phone, email, text, and other approved communication channels.
Maintain an organized pipeline of prospective patients and consistently follow up on open opportunities.
Re-engage prospective patients who previously expressed interest but did not enroll.
Accurately document conversations, follow-up activity, and enrollment status within FMI's systems.
Escalate clinical questions to the appropriate provider or clinical team rather than providing medical advice.
Patient Experience
Create a welcoming, knowledgeable, and professional experience for prospective patients.
Clearly communicate program benefits, pricing, expectations, and next steps.
Help patients understand the differences between FMI's available programs and care options.
Address common questions and concerns while staying within the scope of the sales role.
Coordinate a smooth handoff to the appropriate clinical, scheduling, or administrative team following enrollment.
Events & Community Engagement
Participate in FMI educational events, wellness events, open houses, expos, and other community outreach opportunities.
Engage with attendees, answer questions about FMI's programs, and capture prospective patient information.
Follow up with event leads to convert interest into consultations and enrollments.
Represent FMI professionally and consistently in the community.
Sales Goals & Performance
Work toward established weekly, monthly, quarterly, and annual sales goals.
Track individual lead activity, follow-up, conversions, and revenue.
Maintain accurate records to support sales reporting and forecasting.
Participate in sales training, coaching, team meetings, and performance reviews.
Use feedback and performance data to continuously improve sales skills and conversion effectiveness.
Cross-Department Collaboration
Work closely with providers and clinical teams to support appropriate patient handoffs.
Collaborate with Marketing on campaigns, promotions, events, and lead follow-up.
Coordinate with scheduling, operations, and patient experience teams to ensure newly enrolled patients have a seamless experience.
Share recurring patient questions, objections, and feedback with the Sales Manager to help improve FMI's programs and sales process.
Requirements
Qualifications
High school diploma or equivalent required. Associate's or bachelor's degree preferred but not required.
Previous experience in sales, customer service, hospitality, healthcare, wellness, or another relationship-focused role preferred.
Comfortable discussing pricing and asking prospective patients to make purchasing decisions.
Strong verbal and written communication skills.
Ability to build rapport quickly and communicate with empathy and professionalism.
Strong organization and follow-through.
Comfortable working toward measurable sales and conversion goals.
Ability to learn and accurately explain packages and pricing structures.
Comfortable using CRM and other technology platforms.
Healthcare, wellness, functional medicine, or medical-office experience is a plus but not required.
Preferred Traits
Patient-Centered: Understands that successful healthcare sales begins with listening and helping patients identify the right next step.
Relationship Builder: Naturally connects with people and establishes trust.
Results-Oriented: Motivated by goals, conversions, and measurable performance.
Confident Communicator: Comfortable discussing value, pricing, and financial commitment.
Persistent Without Being Pushy: Consistently follows up while respecting the patient's decision-making process.
Highly Organized: Able to manage multiple leads and follow-up commitments without allowing opportunities to fall through the cracks.
Coachable: Open to feedback, training, scripting, role-playing, and continuous improvement.
Team-Oriented: Works collaboratively with Sales, Marketing, Operations, and Clinical teams.
Mission-Aligned: Interested in functional medicine, wellness, prevention, and helping patients take a more proactive role in their health.
Measures of Success
Performance in this role will primarily be measured by lead response time, follow-up completion, consultation volume, conversion rate, package and care-plan enrollments, revenue generated, CRM accuracy, and overall patient experience.
The Junior Sales Associate is expected to balance achieving sales goals with maintaining FMI's standards for integrity, professionalism, and patient-centered care.