Associate, New Stream - Sell Side
Dentsu
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- Pay
- $39K to $45K
- a year
- Location
- Grand Rapids, MI
- Work style
- Remote only
- Job type
- Full time
- Posted
- Oct 13
- 6 days ago
Career path
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About the company
Dentsu
Marketing and advertising · 10,001+ employees
What you'll do
- Support digital media campaign activation, performance, and operations, including setup, quality assurance, pacing, and daily management.
- Provide performance insights and optimization recommendations, build trafficking sheets, and support media strategies and documentation.
What you need
- A bachelor’s degree in a quantitative, marketing, or related discipline is preferred.
- Experience with DSPs, social platforms, and digital ads trafficking is preferred or a plus; intermediate to advanced Excel use is a plus.
- Education: a bachelor's degree
Key skills
DSPsSocial Platformsdigital ads traffickingMicrosoft OfficeExcelPowerPointformulasfunctionspivot tablesProfessional communicationprioritize responsibilitiesattention to detailproblem-solvingtroubleshooting
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Perks
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- Paid sick and safe leave
- Paid parental leave
See full description on company page, apply now
Read the full posting here
Job Description:
Applicants preferred to be commutable distance to Grand Rapids and available to be onsite Monday-Wednesday. Remote work is also an option.
As a Digital Media Specialist, you will be a part of an innovative, fast-growing department focused on revolutionizing digital media planning and buying, in the context of a multi-channel data-driven approach. You will support account(s) through a variety of paid tactics such as cross-device display ads, video (i.e. YouTube), and social media (i.e. Meta (Facebook/IG)). The purchasing of ad space is managed through a DSP where cost and placement of clients' ads are controlled. The combination of creativity and strategic flexibility associated with paid media makes this a powerful way for companies to reach potential customers.
Using your analytical mindset, you will support the activation, performance and operations of digital media campaigns across all buying platforms, focused largely on programmatic and partner direct buys.
Provide performance insights and optimization recommendations around programmatic campaigns and supporting tactics
Contribute to campaign setup, QA, pacing and daily campaign management across a variety of vendors and platforms
Quality assurance that encompasses all paid campaign elements including setup, pre-launch and post-launch.
Work with the analytics teams to provide insights to the client when needed
Build trafficking sheets to generate through 3rd party ad server tools such as Campaign Manager and assign ad tags and creatives in DSPs, or with media partners, where applicable.
Support larger media team in identifying forward-thinking strategies and innovations
Contribute to training materials and best practice documentation, in addition to client/media partner call documentation
This position reports to the Manager or Senior Manager, Media Services
Qualifications
Bachelor’s degree in a quantitative, marketing, or related discipline preferred
Experience working in DSPs preferred and Social Platforms (Meta (Facebook/IG)/Instagram, Pinterest, TikTok, Snapchat and/or Twitter) is a plus
Experience with digital ads trafficking (Campaign Manager, Sizmek, etc.) is a plus
Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint
Intermediate to advanced use of Excel a plus including the ability to use formulas, functions and pivot tables
Professional communication, both written and verbal; be friendly, cheerful and patient, and enjoy learning complicated concepts
Ability to handle multiple projects and prioritize responsibilities
Ability to work efficiently in a fast-paced environment
High level of accuracy and attention to detail
Keen problem-solving and troubleshooting abilities
Enthusiasm for the future of digital marketing and building that future with us
Additional Information:
The annual salary range for this position is $39,000-45,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexible paid time off,
At least 15 paid holidays per year,
Paid sick and safe leave, and
Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .
To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
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Location:
USA – Remote – Michigan – Eastern Time
Brand:
Iprospect
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.