Associate Product Marketing Manager, Growth

Company Description LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works. Job Description This role will be based in Sunnyvale, San Francisco or New York City. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. In this role, you will help shape how we communicate with and re-engage our members across the platform. You will partner closely with product, design, engineering, and data teams to test and refine the messages, notifications, and recommendations that keep people coming back to LinkedIn. This is a great opportunity for someone early in their marketing career who is curious, analytical, and excited to learn how consumer messaging and engagement strategy work at scale. Responsibilities Help plan and execute messaging and notification experiments that improve how members discover and engage with the platform. Write, test, and iterate on subject lines, copy, and creative to improve engagement and drive measurable results. Partner with product and engineering teams to support the rollout of new features from planning through launch. Analyze experiment results and member feedback, and translate findings into clear recommendations for future iterations and features. Support the development of messaging strategies tailored to different member segments and geographies. Help maintain reporting and documentation to keep cross-functional stakeholders informed of progress and outcomes. Collaborate with legal, design, and localization partners to ensure messaging is accurate, on-brand, and appropriate for different audiences. Qualifications Basic qualifications Bachelor's degree in marketing, business, communications, or a related field 1+ years of experience in marketing, growth, lifecycle, or a related role Preferred qualifications Experience working with data to inform decisions and measure results Strong writing skills with an eye for clear, compelling, and audience-appropriate messaging Comfortable working with data and analytics tools to interpret results and identify trends Excellent collaborator who can work effectively across teams and disciplines Highly organized with strong attention to detail and the ability to manage multiple projects at once A test-and-learn mindset, with curiosity about what drives member behavior Comfortable operating in a fast-paced environment with shifting priorities Suggested skills A/B testing and experimentation Data analysis and reporting Copywriting and messaging Cross-functional collaboration LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $76,000 to $120,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits. Additional Information Equal Opportunity Statement We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful. If you need a Reasonable Accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us and describe the specific Accommodation requested for a disability-related limitation. Fill out an Accommodation request here: https://app.smartsheet.com/b/form/b660a0327d044969abfd7a4e73d15c36 Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to: Documents in alternate formats or read aloud to you Having interviews in an accessible location Being accompanied by a service dog Having a sign language interpreter present for the interview A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response. LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information. San Francisco Fair Chance Ordinance ​ Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records. Pay Transparency Policy Statement ​ As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency. Global Data Privacy Notice and Compliance Posters for Job Candidates Please use this link to access documents that provide information about how LinkedIn handles the personal data of employees and job applicants, as well as the E-Verify Participation Notice and the Department of Justice Immigrant and Employee Rights Section Right to Work posters: https://www.linkedin.com/legal/candidate-portal. Workplace Type: Hybrid Career Track & Grade: IC2/7 Department: Marketing & Communications