Campaign Analyst - US
Entravision
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- Location
- Austin, TX
- Job type
- Full time
- Posted
- Oct 13
- 7 days ago
Career path
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About the company
Entravision
Marketing and advertising · 1,001 to 5,000 employees
What you'll do
- Own setup, monitoring, troubleshooting and real-time optimization of mobile performance campaigns
- Analyze delivery and performance data to identify anomalies, diagnose trends and recommend strategies
- Identify scaling opportunities and mitigate risks with timely, data-informed decisions
- Serve as the internal technical authority on campaign delivery and configurations
- Conduct initial triage and first-level troubleshooting for operational issues
- Align trading strategies with client expectations and contract fulfillment
- Provide structured feedback to Product and Engineering teams
What you need
- Understand data systems
- Be quantitative and proactive
- Bring analytical self-sufficiency and exceptional strategic communication
Key skills
quantitativeperformance strategystrategic communicationtroubleshootinghypothesis-driven
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Perks
- Medical
- dental
- vision benefits plans
- Learning and training opportunities
See full description on company page, apply now
Read the full posting here
Job Summary
We are excited to announce an incredible opportunity to join Smadex’s growing US team. We seek a quantitative, proactive analyst who can translate complex data into decisive trading strategies, driving extraordinary performance results for our US client base.
This is a critical revenue-generating role, acting as the primary execution and optimization engine for Smadex’s high-budget performance campaigns. This individual is a quantitative professional responsible for expert execution in our proprietary platform, owning the strategic trading decisions that maximize client ROAS and LTV. This role demands analytical self-sufficiency and exceptional strategic communication to articulate performance drivers to internal teams.
Important note: This role is fundamentally focused on performance strategy and optimization application. Candidates must understand data systems but are explicitly not required to possess skills in: Developing ETL pipelines; writing production-level code or scripts (e.g., Python, R, Java) for modeling or automation; architecting core BI reporting infrastructure (e.g., SQL development for internal tools, dashboard creation); or engineering/fine-tuning core machine learning models. We hire dedicated Data Engineers, BI Analysts, and Data Scientists to handle tool and infrastructure development, allowing our Campaign Analysts to focus 100% on driving client revenue.
Key Responsibilities
Own the setup, monitoring, troubleshooting and real-time optimization of mobile performance campaigns (UA and Re-engagement) across the Smadex platform.Independently extract, aggregate, and analyze complex delivery and performance data to proactively identify anomalies, diagnose trends, and synthesize clear, actionable strategic recommendations for account growth.Use a hypothesis-driven approach to identify scaling opportunities and mitigate risks, making timely, data-informed decisions utilizing educated assumptions to reach core customer business goals (e.g., retention, specific CPA/ROAS targets, LTV maximization) and seize growth opportunities.Serve as the internal technical authority on campaign delivery, ensuring accurate configurations, reliable campaign delivery, and strict adherence to internal policies.Conduct initial triage and first-level troubleshooting for all operational issues, including tracking discrepancies or supply connection issues working with Engineering and Data Science if needed on platform-level or core infrastructure escalations.Articulate complex optimization strategies and the value generated by the proprietary Smadex technology to internal teams in clear, commercially compelling language. This requires the ability to explain the technical "why" behind the performance results.Collaborate closely with Customer Success and Sales teams to ensure trading strategies are seamlessly aligned with client expectations and contract fulfillment.Synthesize critical performance observations and operational bottlenecks into structured feedback for the Product and Engineering teams, actively contributing to the enhancement of the platform roadmap.
Benefits
Be part of a leading, fast-growing, innovative company shaping the future of mobile advertising.Join a highly motivated and young team.Possibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first year.Great compensation package tailored to the U.S. market.Medical, dental, and vision benefits plans.Exposure to leading global app publishers and media partners in the digital advertising industry.Learning and training opportunities to grow your career.