Modern Marketing & AI Intern – Spring/Summer 2027

Henkel groupHenkel groupCulver City, California, United States
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Posted

10/7/2026

Employment

Internship

Range

$27 - $27/hr

Work style

On-site

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AI summary

Core responsibilities

The intern will support professional beauty brands by executing digital strategies, managing TikTok Shop campaigns, and identifying AI process improvements. They will also analyze performance data to generate actionable insights and conduct competitive market research.

Requirements overview

Candidates must be undergraduate students graduating in 2028 or 2029 with a focus on Marketing, Communications, Business, or Data Analytics. Proficiency in Microsoft Office and experience with social media platforms are required.

Key skills

Digital marketingAISocial commerceData analysisMicrosoft ExcelMicrosoft PowerPointTikTok ShopTrend researchE-commerceContent performance analysisCommunicationBusiness administration

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Education requirements

bachelor degree

About Henkel group

Industry

Manufacturing

Employees

42,665

Type

Public Company

Size

10,001+ employees

Henkel operates worldwide with leading innovations, brands and technologies in two business areas: Adhesive Technologies and Consumer Brands. Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace. Our company purpose expresses what unites us all at Henkel: Pioneers at heart for the good of generations. We are a diverse team of about 47,000 colleagues worldwide, striving to enrich and improve life every day through our products, services, and solutions. Our Purpose is built from our roots and carries a long-standing legacy of innovation, responsibility, and sustainability into the future. Our shared values and Leadership Commitments guide our decisions and actions every day. Imprint: http://www.henkel.com/imprint Data Privacy: https://www.henkel.com/data-protection-statement-social-media

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Job categories

MarketingData & AnalyticsTechnology

Description

About this Position At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. Dare to learn new skills, advance in your career and make an impact at Henkel. What you’ll do As a Modern Marketing & AI Intern supporting professional hair brands, you will: Gain hands-on experience in the fast-paced world of professional beauty eCommerce, contributing to digital campaigns for iconic salon brands Assist in the development and execution of digital strategies across key eCommerce platforms (TikTok Shop) Work on key efforts around AI process identification across all pro beauty brands Analyze sales, media, and content performance data to generate actionable insights and improve digital execution Participate in competitive audits and trend research to identify growth opportunities and white space in the digital landscape Contribute to TikTok Shop and social commerce pilots by tracking creator performance, reviewing content, and supporting reporting efforts What makes you a good fit An undergraduate student graduating in 2028 or 2029 pursuing a degree in Marketing, Communications, Business Administration or Data Analytics Proficiency in Microsoft Excel and PowerPoint Strong interest in digital marketing, AI, social commerce, and/or the beauty industry Ability to analyze data and translate insights into clear recommendations Experience with social media platforms (especially TikTok) through coursework, internships, or personal projects Organized, proactive, and comfortable working in a fast-paced, collaborative environment Some perks of joining Henkel as an intern Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide Countless learning opportunities available through Henkel’s online learning platform with over 9,000 professional courses Networking events with Henkel business leaders, experts and sustainability ambassadors Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals In-person and virtual social events to connect with other Henkel interns across the country Following your internship, you may be invited to join Henkel as a returning intern or full-time employee. Additional information This internship is NOT eligible for a housing stipend or relocation support. This internship has a duration of January 11th - August 13th Recruitment for our 2027 internships starts in September 2026 and runs through early March 2027 or until all our positions are filled If selected to move forward in our recruitment process, you will receive an email from a recruiter on our talent acquisition team If a position you applied for is filled by another candidate, you will receive an email from our team alerting you that the position is closed. The salary for this role is $27/hour. This is the rate that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.

Requirements

  • •Digital marketing
  • •AI
  • •Social commerce
  • •Data analysis
  • •Microsoft Excel
  • •Microsoft PowerPoint
  • •TikTok Shop
  • •Trend research
  • •E-commerce
  • •Content performance analysis
  • •Communication
  • •Business administration

Benefits

  • •Learning opportunities
  • •Networking events
  • •Feedback discussions
  • •Social events

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