Social Media Specialist
University Partners
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- Location
- Charlottesville, VA
- Work style
- On-site
- Job type
- Internship
- Posted
- Oct 18
- 2 days ago
Career path
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About the company
University Partners
Real estate · 51 to 200 employees
We are a student housing company focused on creating vibrant, community-driven living experiences for college students.
What you'll do
- Collaborate with onsite teams to review and provide feedback on their social media accounts
- Help guide onsite teams on best practices for content, engagement, and brand consistency
- Assist with content planning, ideation, and execution for platforms such as Instagram, TikTok, and others
- Identify trends, sounds, and content styles relevant to college students and student housing
- Create original content or templates that onsite teams can easily replicate
- Support campaign launches, events, and promotions through social media
- Monitor performance and engagement, and share insights or recommendations for improvement
- Qualifications
- Currently enrolled college student (marketing, communications, media, or related fields preferred but not required)
- Experience managing personal or business social media accounts with a following or creating content (Reels, TikToks, Stories, etc.)
- Strong understanding of social media trends, tone, and platform best practices
- Comfortable giving constructive feedback and working with multiple teams
- Creative, organized, and detail-oriented
- Strong communication skills and a collaborative mindset
What you need
- Currently enrolled college student.
- Requires experience managing personal or business social media accounts with a following, or creating content; seeks strong understanding of social media trends and platform best practices.
Key skills
Social media trendsContent creationCommunication skillsSocial media insightsCanvaAdobe toolsVideo editing apps
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Read the full posting here
About Us
We are a student housing company focused on creating vibrant, community-driven living experiences for college students. Our communities live online just as much as they do onsite, and we’re looking for a Social Media Intern to help bring our properties, events, and resident life to life across social platforms.
Position Overview
The Social Media Specialist will work closely with our corporate marketing team and onsite property teams to support, guide, and elevate social media content across multiple communities. This role is ideal for a college student who understands social media culture, trends, and content creation—and enjoys helping others improve their online presence.
Key Responsibilities
Collaborate with onsite teams to review and provide feedback on their social media accounts
Help guide onsite teams on best practices for content, engagement, and brand consistency
Assist with content planning, ideation, and execution for platforms such as Instagram, TikTok, and others
Identify trends, sounds, and content styles relevant to college students and student housing
Create original content or templates that onsite teams can easily replicate
Support campaign launches, events, and promotions through social media
Monitor performance and engagement, and share insights or recommendations for improvement
Qualifications
Currently enrolled college student (marketing, communications, media, or related fields preferred but not required)
Experience managing personal or business social media accounts with a following or creating content (Reels, TikToks, Stories, etc.)
Strong understanding of social media trends, tone, and platform best practices
Comfortable giving constructive feedback and working with multiple teams
Creative, organized, and detail-oriented
Strong communication skills and a collaborative mindset
Nice to Have
Experience with Canva, Adobe tools, or video editing apps
Previous internship or campus organization involvement related to marketing or social media
Familiarity with analytics or social media insights