Trade Show & Event Specialist

Trade Show & Event Specialist Location: Amherst, NY Ivoclar has been a leader in dentistry for more than a century and is one of the world’s leading dental companies. Through our integrated solutions, we help improve oral health around the world. Everything we do is connected by one shared mission: Making People Smile. We are seeking a highly organized, results-driven Trade show & Events Specialist to join our collaborative North America Marketing team. In this role, you will support the Trade Show & Events Manager in the planning, coordination, execution, and evaluation of live, virtual, and hybrid trade shows, sales meetings, customer events, and special programs. This role is responsible for managing event logistics, maintaining trade show assets and inventory, coordinating vendor and internal stakeholder communications, and ensuring flawless execution of events that enhance brand visibility, generate qualified leads, and support sales and marketing objectives. Salary Range: $58,000-$72,000 annually, depending on experience, qualifications, and location. Final compensation will be determined during the interview process. Your Responsibilities Assist in the planning, coordination, and execution of regional, state, national, and industry trade shows, conferences, roadshows, laboratory meetings, and customer-facing events. Support all event logistics including registration, shipping, booth setup and teardown, travel arrangements, hotel accommodations, catering, and on-site event management. Coordinate timelines, project plans, event checklists, and communication schedules to ensure successful execution. Provide onsite support before, during, and after events, including exhibit setup, attendee engagement activities, and post-event wrap-up. Support the execution of virtual and hybrid events, webinars, and digital trade show programs. Maintain trade show inventory including booth properties, promotional materials, literature, signage, giveaways, demonstration equipment, and marketing collateral. Coordinate the preparation, shipping, tracking, and return of exhibit materials and equipment. Collaborate with Marketing and Sales teams to support event marketing campaigns and attendee engagement initiatives. Support booth staffing logistics and communicate event expectations, schedules, and objectives to participating team members. Assist in developing creative strategies to increase booth traffic, customer engagement, and overall event effectiveness. Serve as a liaison between internal departments and external vendors, venues, freight providers, exhibit houses, and service contractors. Maintain event calendars, schedules, and planning documents. The ideal candidate is highly organized, detail-oriented, customer-focused, and capable of managing multiple projects simultaneously in a fast-paced environment. Your Qualifications Bachelor’s degree in Marketing, Communications, Event Management, Business Administration, Hospitality, or a related field preferred. 1 to 2 years’ relevant experience preferred Ability to present Ivoclar with tact and maturity in interacting with people of all levels within and outside the company Ability to multi-task, provide attention to detail, take direction and flexibility as a team player Well organized and able to work under tight deadlines Excellent communication skills verbal and written, interpersonal and phone skills needed Strong knowledge of Outlook, MS Word, Excel, PowerPoint, internet required Why Join Ivoclar? Be part of a global leader with a legacy of innovation in dentistry. Lead impactful marketing strategies that drive business growth. Collaborate with talented professionals across North America and around the world. Make a meaningful contribution to improving oral health and supporting dental professionals. If you are looking for a career where you can contribute actively, develop personally and professionally and make a lasting difference then this is the right place for you. As an international family business with a long-term perspective, we know that it is our 3500 employees that are the key to our success. Let's achieve our goal together: Making people smile. Ivoclar is committed to Equal Employment Opportunity and, as such, affirms in policy and practice to recruit, hire, train, and promote, in all job classifications, without regard to race, religion, color, national origin, citizenship, sex, age, veteran status, disability, genetic information, sexual orientation, gender identity or any other protected characteristic. Ivoclar will not discriminate against persons because of their disability and will make reasonable accommodations for known physical or mental limitations of qualified employees and applicants with disabilities. We will also make reasonable accommodation during the interview and selection process. Candidates must be legally authorized to work in the United States on a permanent basis. This position is not eligible for employer-based visa sponsorship now or in the future.