Associate, Paid Social (MGM)
Canvas Worldwide
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- Location
- El Segundo, CA
- Work style
- Hybrid
- Job type
- Full time
- Posted
- Oct 22
- 6 days ago
Career path
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About the company
Canvas Worldwide
Marketing and advertising · 201 to 500 employees
What you'll do
- Support your team in developing campaign plans and strategies based on client briefs
- Provide updates for deliverables & re-prioritize tasks as needed
- Maintain status sheets, development of meeting recaps, content calendars, etc.
- Assist in thoroughly QAing campaigns ahead of launch
- Monitor campaign pacing on a daily basis
- Collaborate with team members to update bids and manage campaign optimizations
- Prioritize day-to-day tasks across titles, phases and campaigns
- Work with your immediate team to manage post-campaign reconciliation and billing
- Participate in team brainstorms to kick-off plan and consideration set development
- Conduct audience research to identify opportunities for new and existing campaigns
- Assist in the creation and presentation of media specific documents such as media plans, platform innovations and wrap reports
- Meet with vendors to stay on top of marketplace changes and begin to cultivate relationships within the industry
- In collaboration with the Search & Social Specialist, pull reporting to inform media recommendations (platform, placement, creative, etc.)
What you need
- Bachelor’s Degree preferred
- Strong organizational and analytical skills
- Proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to the Supervisor
- Basic knowledge of Excel formulas and functions
- Google Ads, Microsoft Ads, and Search Ads 360 certification is a plus
Key skills
Paid SocialSearchmedia strategycampaign setupreporting
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The Role
The Associate, Social role is a great place to kick-start your career in the ever-changing world of digital advertising. This role at Canvas Worldwide will offer you the opportunity to learn the fundamentals of Social via first-hand experience advertising in partnership with a leading entertainment company. In this role you will learn media strategy, develop best practices for campaign setup, management, and reporting. While you will learn both Social and Search, the emphasis of this role will be Paid Social.
You will collaborate closely with cross-functional teams and be exposed to the entire lifecycle of Theatrical and Home Entertainment media campaigns. As an Associate, you will begin to develop a working knowledge of the media space inclusive of platform, audience and media buying strategy.