Specialist, Paid Search (Auto)
Canvas Worldwide
With an account: save jobs, track applications, build tailored resumesAlready have an account? Log in
- Location
- El Segundo, CA
- Work style
- Hybrid
- Job type
- Full time
- Posted
- Oct 27
- 1 day ago
Career path
See where this role leads
Jigup maps the next three moves from a job like this one, with the titles and the skills each step asks for.
About the company
Canvas Worldwide
Marketing and advertising · 201 to 500 employees
What you'll do
- Manage day-to-day campaign performance and analysis working with junior-level Analysts and Supervisor to ensure campaigns deliver on objectives
- Perform research to understand audiences and their behaviors
- Develop initial draft of keyword lists and Search copy for review and approval by client team
- Use data to identify opportunities for expanding or optimizing campaigns
- Evaluate creative ad based on platform specifications and advise client-lead creative team on best practices
- Accurately traffic, upload, and QA ads, targeting parameters and landing page URLs
- Monitor campaigns to ensure proper pacing, avoid under- or over-spend, traffic abnormalities, and additional opportunities
- Run reports as scheduled and as needed, based on client or partner requests
- Assist the Supervisor with providing training to more junior team members as needed
- Stay on top of the latest trends in tools, technology, ad products, and partner platforms
What you need
- Bachelor's Degree preferred
- At least one year experience in a PAID Search role
- Search Ads 360 experience is a plus
- Strong organizational and analytical skills
- Extremely detail-oriented
- Proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to Supervisor
- Proven ability to drive projects from start to finish
- Excellent written and verbal communication skills
Key skills
conversational AI searchpresentation skillsteam managementpartner relationship managementattention to detailself-motivated work ethic
Keywords for your resumePro
The words this employer's screening is likely to look for.
This job lists resume keywords
The terms this posting uses, pulled out so you can mirror them in your resume. Jigup Pro members see the list on the job board.
See full description on company page, apply now
Read the full posting here
Overview
The Specialist, Search is a mid-level position where you will focus on developing a deeper understanding of and expertise in traditional and conversational AI search.
In this role, you will assist the larger team in identifying the best approach to capture consumer intent for our clients. You will apply your skills to plan and implement media tactics, optimize campaigns, manage budgets, analyze performance, and make recommendations. The ability to work as part of a team is crucial, as is a sense of innate curiosity, attention to detail and a self-motivated work ethic.
Your day-to-day work will include the development of soft skills such as presentation skills, team management and partner relationship management.
This role supports our West Coast clients and team members work hybrid in-office from El Segundo.