General Interest Application - Marketing
Eko Health
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- Location
- Emeryville, CA
- Work style
- Hybrid
- Job type
- Full time
- Posted
- Oct 9
- 8 days ago
Career path
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About the company
Eko Health
Medical devices · 51 to 200 employees
What you'll do
- Develop automated lifecycle marketing and lead nurture programs for enterprise prospects, partner with sales leadership on priority accounts and pipeline targets, and implement account-based marketing programs for healthcare organizations.
What you need
- This role is based out of our office in Emeryville, CA
- This is a Hybrid role (In-Office days are Tuesday, Wednesday and Thursday)
- Prolonged periods of sitting and working at a computer
- Must be able to perform job duties with or without reasonable accommodation
Key skills
growth marketingdigital marketingchannel developmentperformance and experimentationcustomer acquisitionfull-funnel campaign successROASlifecycle marketinglead nurture programsenterprise sales funnelaccount-based marketing (ABM)
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Read the full posting here
General Interest Application, Marketing
Marketers are essential to both our B2C Provider Business as well as our B2B Enterprise business. We look for many different skill sets and a diversity of backgrounds. The skills needed vary with each position but in general, these are some of our key requirements:
B2C Channel Marketing:
Experience in growth marketing, digital marketing, or channel development roles focusing on performance and experimentation.
Proven success launching and scaling new customer acquisition channels from scratch.
Experience measuring and reporting on full-funnel campaign success through insights with an emphasis on ROAS.
B2B Enterprise Marketing:
Develop automated lifecycle marketing and lead nurture programs that move prospects through the enterprise sales funnel.
Partner closely with enterprise sales leadership to align marketing programs with priority accounts, territories, and pipeline targets.
Implement and scale account-based marketing (ABM) programs targeting health systems and enterprise healthcare organizations.