Marketing Events Specialist
Shook, Hardy & Bacon
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- Location
- Kansas City, MO
- Work style
- Hybrid
- Job type
- Full time
- Posted
- Nov 6
- 1 day ago
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Career path
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About the company
Shook, Hardy & Bacon
Law practice · 1,001 to 5,000 employees
What you'll do
- Support the planning, coordination, and execution of internal and external marketing events
- Maintain the marketing events calendar and track key dates and planning needs
- Create, coordinate, and manage event-related materials
- Research venues and service providers and coordinate vendor details
- Manage registration and attendee tracking for external marketing events
- Coordinate ticket allocations for client entertainment and hosted experiences
- Manage promotional item inventory, sourcing, stock levels, and reorders
- Monitor event industry trends, technologies, tools, and best practices
What you need
- Bachelor's degree in a related field (preferred)
- Equivalent combination of education and/or experience
- Proficiency with Microsoft Office programs, including Outlook, Word, Excel, PowerPoint, and Teams
- Experience with virtual meeting platforms such as Zoom
- Experience with Adobe Creative Suite, Salesforce or other CRM platforms (preferred)
- Travel as necessary to event locations, sometimes with minimal notice
- Available outside normal business hours as needed
Key skills
event planning/managementMicrosoft OfficeOutlookWordExcelPowerPointTeamsZoomAdobe Creative SuiteSalesforceCRM platformsattention to detailprofessionalism
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Read the full posting here
Responsible for supporting internal and external firm events, including client programs, continuing education classes, conferences, webinars, and sponsorship activations. This role reports to the Marketing Events Manager and coordinates logistics, materials, registration, vendor and venue details, promotional items and post-event follow-up while working closely with the marketing and business development team, attorneys, and external partners.
Supports the Marketing Events Manager with the planning, coordination, and execution of internal and external marketing events, including client-facing programs, continuing education, conferences, webinars, networking events, sponsorship activations, attorney-client meetings, and firm-hosted social events.
Maintains the marketing events calendar and tracks key dates, sponsorship obligations, production milestones, and internal planning needs to support proactive event management and long-term planning.
Communicates regularly with attorneys, marketing and business development team members, senior professional staff, firm departments, external vendors, and venue contacts to ensure event objectives, planning details, roles, timelines, and attendee needs are clearly understood and addressed.
Creates, coordinates, and manages event-related materials, including evites, agendas, PowerPoint templates, handouts, brochures, name badges, signage, and other branded event collateral. Coordinates with designers and other internal resources as needed to ensure materials are accurate, brand consistent and produced on schedule.
Supports venue and vendor sourcing by researching event venues and service providers, gathering cost estimates, reviewing event venue options, tracking contract terms, coordinating deposits and deadlines, and managing vendor deliverables to support successful event execution.
Manages registration and attendee tracking for external marketing events, including compiling invite lists, preparing, and distributing invitations, tracking RSVPs, maintaining attendee contacts lists, preparing registration reports and supporting post-event follow-up.
Coordinates ticket allocations for client entertainment, sporting events, and other hosted experiences across all office locations, including inventory tracking and distribution coordination.
Manages the firm's inventory of promotional items, research and sources branded merchandise, monitors stock levels, coordinates reorders and supports firm client gifting and event promotional item needs, including utilizing online platforms.
Monitors event industry trends, technologies, tools, vendor resources, and best practices to identify opportunities to improve event planning processes, client experience, engagement, and efficiency.
Demonstrates exceptional professionalism in all communications, building trust and rapport while resolving issues promptly and effectively.
Manages multiple projects simultaneously while maintaining strong attention to detail, meeting deadlines, anticipating needs, troubleshooting event-related challenges and emergencies, appropriately utilizing firm resources and delegating tasks to team members, and escalating issues or potential concerns to the supervisor as appropriate.
Travel as necessary to event locations, sometimes with minimal notice, and remains available outside normal business hours as needed to support event preparation, on-site needs, and follow-up.
#LI-SH1
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Bachelor's degree in Marketing, Communications, Public Relations, Hospitality Management, or related field preferred and at least two years of related experience in event planning/management, ideally within a law firm or other professional services environment; or equivalent combination of education and/or experience.
Demonstrated proficiency with Microsoft Office programs, including Outlook, Word, Excel, PowerPoint, and Teams, as well as virtual meeting platforms such as Zoom. Experience with Adobe Creative Suite, Salesforce or other CRM platforms preferred.