Performance Media Planner - Paid Search + Paid Social

Collective Measures

Minneapolis, MNHybridFull time
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Pay
$53K to $58K
a year
Location
Minneapolis, MN
Work style
Hybrid
Job type
Full time
Posted
Nov 5
2 days ago
Career path

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About the company

Collective Measures

Marketing and advertising · 51 to 200 employees

Collective Measures is the agency brands call when they’re ready to move past the noise. We don’t wait for certainty; we create it. Built at the intersection of media and analytics, we turn raw signals into directions that are clear, actionable, and built to scale. Our work fuses the logic of data with the momentum of conviction, shaping systems that turn constant change into measurable progress. We’re not theorists or tacticians; we’re builders. Every plan we design connects insight to execution, vision to proof. The result is marketing that doesn’t just perform, it propels. As an employee-owned agency, we think like stakeholders because we are.

Collective Measures on LinkedIn

What you'll do

  • Lead day-to-day management and optimization of campaigns
  • Plan, forecast, and budget campaigns
  • Recommend testing strategies and optimizations to drive performance
  • Manage campaign bid strategy and oversight
  • Analyze campaign data, report, and provide insights
  • Summarize and communicate campaign status with internal and external contacts
  • Conduct keyword research, create ad copy, and develop audiences

What you need

  • 1+ years of paid social or paid search marketing experience
  • Proficiency within at least one listed paid channel
  • Strong analytical skills and attention to detail
  • Excellent written and verbal communication skills
  • Ability to work independently as well as with a team
  • Strong experience with Microsoft Excel
  • Bid management experience such as Marin or Skai (preferred)
  • Experience with Tableau or other data visualization platforms (preferred)

Key skills

paid socialpaid searchMicrosoft Excelanalytical skillswritten and verbal communicationBid managementTableauFeedonomicsGoogle Merchant CenterGoogle AnalyticsAdobe

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Perks

  • Employee Stock Ownership Plan
  • Comprehensive health insurance
  • Dental, life and disability coverage
  • 401(K) Plan
  • Paid parental leave
  • PTO
  • Employee wellness stipend
  • Home office stipend

See full description on company page, apply now

Read the full posting here
We are seeking a Performance Media Planner to join our growing team. The Performance Media Planner will be directly responsible for the oversight and performance of paid social and paid search advertising. You will be an important member of the staff who delivers best-in-class execution and strategy of paid placement advertising and will work on developing paid social and search strategies, implementing, reporting, and analyzing media campaigns top-to-bottom across multiple websites and platforms. _RESPONSIBILITIES: Day-to-day oversight and execution of media across multiple paid search and paid social platforms including but not limited to: Google, Bing, YouTube, Facebook/Instagram, Pinterest, LinkedIn, and Twitter Lead day-to-day management and optimization of campaigns to meet and exceed goals Campaign planning, forecasting, and budgeting Recommending testing strategies and optimizations to drive performance Campaign bid management strategy and oversight Campaign data analysis, reporting, and insights Summarize and communicate the status of all campaigns with appropriate internal and external contacts Keyword research, ad copy creation, and audience development Industry research on search and social trends with occasionally being tasked to write a POV, blog post, or case study _REQUIREMENTS: 1+ years of paid social or paid search marketing experience Proficiency within at least one of the following paid channels: Google, Bing, Facebook/Instagram, Pinterest, or Amazon. Strong analytical skills and attention to detail Results driven with a proven track record of driving performance Excellent written and verbal communication skills Ability to work independently as well as with a team Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility Strong experience with Microsoft Excel _PREFERRED SKILLS: Bid management experience such as Marin or Skai Experience with Tableau of other data visualization platforms Feed management platforms: Feedonomics and Google Merchant Center Retail and e-commerce experience Proficiency within Google Analytics and/or Adobe Previous agency experience _PAY TRANSPARENCY + EXCELLENT EMPLOYEE BENEFITS The details of our job offers are determined by relevant experience and knowledge related to the position. The starting base salary range for this position is $53,000 to $58,000, in addition to discretionary bonuses, and access to our excellent employee benefits, including: Participation in the Employee Stock Ownership Plan Comprehensive health insurance plan options, including 100% paid plan Employee dental, life and disability coverage, 100% paid Participation in 401(K) Plan with generous employer match Generous paid parental leave Generous PTO policy, including 11 paid holidays per year Employee wellness stipend + home office stipend Commuter stipend (for hybrid employees) _ ABOUT COLLECTIVE MEASURES Collective Measures is the agency brands call when they’re ready to move past the noise. We don’t wait for certainty; we create it. Built at the intersection of media and analytics, we turn raw signals into directions that are clear, actionable, and built to scale. Our work fuses the logic of data with the momentum of conviction, shaping systems that turn constant change into measurable progress. We’re not theorists or tacticians; we’re builders. Every plan we design connects insight to execution, vision to proof. The result is marketing that doesn’t just perform, it propels. As an employee-owned agency, we think like stakeholders because we are. Collective Measures does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, age, parental status, military service, or other non-merit factors. Studies have shown that women and people of color may be less likely to apply for jobs unless they meet every one of the qualifications listed. We are most interested in finding the best candidate for the job. We would encourage you to apply for a job at Collective Measures even if you don’t meet every one of our qualifications listed. Collective Measures contacts candidates only from @collectivemeasures.com addresses and never requests payment or financial information during the hiring process. Questions or concerns? Contact hr@collectivemeasures.com.

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